PIINS · REVENUE CAPTURE
The job that calls at 9:47 PM doesn't leave a voicemail.
It calls the next company on the map. PIINS answers every call, form, and message your business gets — in under five minutes, around the clock — and turns them into booked appointments. Reported in appointments and dollars, not impressions.
Voicemail is where paid demand goes to die.
It's Tuesday night. A water heater gives out in a house on the edge of town. The owner searches, taps a pin on the map, and calls. In one office the phone rings four times and goes to a greeting recorded in 2019. In another, someone answers, asks three questions, and books the eight o'clock slot.
Both companies paid to be found that night. One of them got paid back.
Here is the part that stings: everything you're paying for worked. The ad ran. The pin showed up. The phone rang. The whole machine did its job — except the last four seconds.
Your ads are working. Your follow-up isn't.
The five-minute line.
One promise, held around the clock: every inquiry answered in under five minutes and driven to a booked appointment. We call it the five-minute line, and everything we build is measured against it.
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1 Answered.
Calls picked up before the third ring. Form fills texted back inside ninety seconds. DMs handled on the same clock. At 2 PM and at 2 AM.
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2 Qualified and booked.
Three questions, asked in your trade's language, and the appointment goes straight onto your calendar. No callback list. No "someone will reach out."
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3 Proven.
Every call recorded. Every metric logged weekly. A monthly report that reads in appointments and dollars — the two units your business actually runs on.
Yes, there's AI in the middle of this. It's plumbing. The product is your calendar filling up.
Two ways in. One standard.
PIINS Capture
The system, installed on your phone lines, your forms, your inbox — and operated by us. From $1,497/month.
PIINS Territory
A phone that's already ringing: exclusive customer calls in your trade and territory, proven before you pay. From $597/month.
The Leak Audit
Where everyone starts. Twenty minutes, your call log, your leak priced. Free.
Proof before promises.
We built this company on a simple discomfort: this industry sells too many promises to people who fix real things for a living. So we lead with evidence, in this order.
A real lead, free, before any contract. Where we hold territory in your trade, you hear a recorded customer call from your area before you sign anything.
The Leak Audit. Your own call log, priced in front of you. Your number, not an industry chart.
Every call recorded. From day one, on every system we run. If we can't play it back, we don't claim it.
The monthly report. Appointments and dollars, tied to the system. Never impressions. Never "engagement."
You don't need another app. You need someone accountable for the phone.
A front-desk hire runs about $3,400 a month fully loaded (Salary.com, 2026) — and covers forty of the week's 168 hours. The apps cost $99 and answer to no one: you configure them, you babysit them, you find out on Friday what they missed on Monday.
PIINS is the third option. We install the system, we run it, we tune it every week, and we answer for the outcome — with a report you can check and recordings you can play. The fee buys accountability. The software just comes with it.